Our method for taking a close look

The FORB criteria for engagement

What we are looking for

Typically the big ideas that are offered to FORB come from entrepreneurs & 
small companies that do not have the capital, team or experience to execute. 

We seek opportunities that have the potential for hockey stick growth
illustrated by the the example below, of one of our current ventures.
Monthly growth chart of real FORB company after launch

FORB Invests time, money and resources only in 
businesses that meet aLL the evaluation criteria below

  • REAL VALUE

    Provides real value to customers 
    (not reliant on gimmicks, fads, or clever ad copy)
  • DISRUPTIVE

    Some aspect of the business is disruptive or innovative 
    (via technology, marketplace, or delivery)
  • LARGE MARKET

    Business addresses a large market
  • SPACE

    No single dominant company in place today
  • ROADMAP

    Clear path to becoming a leader in the industry
  • OBJECTIVE

    To sell the company successfully
  • SCALABILITY

    Scalability must be inherent in the business and not merely an aspiration
  • Potential to Hockey Stick

    Must have the promise of hockey stick growth
  • PROBLEM SOLVER

    Must provide a real solution to a big problem